For businesses that rely on seasonal employees, summer staffing planning should begin well before the busy season. Restaurants, hotels, resorts, amusement parks, and other seasonal businesses can benefit from preparing early for Summer 2027.
Clear summer staffing planning gives you more time to recruit, organize logistics, and prepare your team. Here are five reasons to start planning now.
1. Understand Your Summer Staffing Planning Needs
Before recruiting, identify which positions you need to fill and when you need employees to start. Review previous summers to understand your busiest periods, summer staffing planning challenges, and departments that may need additional support.
For example, a resort might need more housekeeping and food service employees during peak vacation weeks, while an attraction may need additional guest service staff.
Action Step:
Create a preliminary staffing forecast based on last year’s needs and your business plans for Summer 2027.
2. Allow More Time to Recruit Suitable Candidates
Recruiting seasonal employees takes planning. You will need to define job responsibilities, establish hiring timelines, and identify candidates who fit your business’ needs.
Starting early also gives you time to explore different recruitment options. Eligible US employers can consider the BridgeUSA Summer Work Travel Program, which allows eligible international university students to experience US culture while working in temporary or seasonal positions during their summer break.
As a US Department of State-designated J-1 visa sponsor, Spirit Cultural Exchange works with eligible Host Employers to facilitate placements for international participants.
Action Step:
Contact Spirit Cultural Exchange and discuss your summer hiring needs early.

3. Plan Housing and Transportation
In resort towns and other seasonal destinations, finding employees is only part of the challenge. Housing may be limited during peak tourism months, and transportation can be difficult when public transit is unavailable or worksites are far from town centers.
Planning ahead gives you more time to explore housing options, estimate costs, and determine how employees will travel to work.
Action Step:
Review local housing availability and transportation options before finalizing your seasonal staffing plan. Discuss applicable housing and transportation requirements with your program sponsor if you plan to host international participants.
4. Prepare Your Team for Cultural Exchange
Welcoming international participants can give your team opportunities to learn about different cultures while sharing their own experiences of life in the United States.
A little preparation can help everyone feel more comfortable. Explain workplace expectations, encourage respectful communication, and consider organizing activities that introduce participants to your community, such as local festivals or group outings.
With more than 20 years of hospitality experience, Spirit Cultural Exchange helps Host Employers navigate the program while supporting its cultural exchange purpose.
Action Step:
Plan how you’ll welcome new team members and create opportunities for cultural interaction during the summer.

5. Reduce Last-Minute Hiring Stress
Summer is busy enough without trying to organize recruitment, onboarding, and housing arrangements at the last minute. An early staffing plan helps you identify potential challenges and set realistic deadlines for important tasks.
Although unexpected changes can still happen, preparing ahead gives you more time to adjust your plans and coordinate with your team and staffing partners.
Spirit Cultural Exchange provides dedicated Host Employer support and 24/7 emergency support for urgent participant-related situations. There are also no program fees charged to Host Employers.
Action Step:
Create a simple timeline for recruitment, housing, onboarding, and other preparations, and review it regularly.
Start planning for Summer 2027
Early summer staffing planning can help your business approach the busy season with a clearer strategy and more time to prepare.
If you’re considering international seasonal staff, the BridgeUSA Summer Work Travel Program may be an option for your business.
Ready to discuss your Summer 2027 staffing needs? Contact Spirit Cultural Exchange to learn more about hosting international participants and explore whether the program is right for your business.
